Revenue Leak Calculator

Use this during sales calls to estimate how much revenue a contractor may lose from missed calls and slow follow-up.

Leads per month Calls, forms, and texts from new potential customers. Missed or slow-response rate (%) Use 10-30% if the owner does not know. Close rate on recovered leads (%) Use a conservative 15-30% for qualified service inquiries. Average job value ($) Repair, replacement, or blended average. Monthly RapidReply cost ($) Use the proposed monthly fee.

If 120 leads come in each month and 20% wait too long or get missed, about 24 leads are at risk. Recovering just 20% of those at a $650 average job value could mean about $3,120 in monthly recovered revenue.